I build online revenue streams for companies. I have an extensive background in Online Marketing. I am a Revenue Creation Expert who has worked with early stage start ups to Fortune 500 size companies, mostly in the technology and software space.
For more information, please see my LinkedIn Profile.
Here’s an overview:
Hands-on leader who defined, articulated, and led company vision, product, competitive positioning, and brand differentiation in the marketplace. Strong background and proven experience in business strategy, management, marketing, strategic planning, financial strategy and planning, cross-functional team leader, process/systems creation and improvement, operations, problem solving, coordination and performance management.
• Led executive team through sales of 3 businesses (valuations, due diligence, sales negotiation, transfer): demonstrable expertise in starting at ground zero and growing to profitability for 3 companies
• Merger and acquisition experience (4 companies)
• Managed P&L for $140 million business unit
• Identify opportunities, perform due diligence, present plans to the executive team/board for approval and oversee operations and all approved efforts
• Strong accounting/finance background, ROI, pricing strategy, product profitability, cash flow analysis and management
• Recruit, train, mentor, and led cross-functional team of 31; ability to manage large teams across multiple groups, time zones, and functional disciplines
• Managed budget for PPC, SEO, blog, content marketing, white paper, Facebook,
• Customer training, referral program development
• Community building for 13 organizations in the financial, CPG, auto, software, medical, technology, telecom industries
• Define and develop product strategy, product roadmap, and go to market planning and execution expertise, product manager and product owner
• Big data, SaaS, machine learning, natural language processing, data mining
• Social media platforms and analytics for customer insights and engagement, marketing automation
• Expertise on building business operational systems and procedures
• Web/software product planning, UI testing, design, development